Hair care line for men – glass and plastic packaging for an exclusive look
We are thrilled to have a long-term partnership with NEWSHA, a high-quality brand known for its hair care products made with carefully selected natural ingredients. In the past, we’ve developed the first NEWSHA woman hair care and styling range that was a great success. For men’s line packaging the challenge was to create a design that would match the women’s collection but with masculine appearance.
We provided packaging for two shampoos, care & style cream, serum, wax and paste. The client chose a dark grey HDPE, PP and glass packaging that perfectly fit together. Moreover, to keep it in line with the woman range, our team worked with beautiful bronze aluminum accents. This combination makes the products look luxury and modern. Also all NEWSHA lines are printed and not labelled. The only details where the man range differs from the woman line is the aluminum closures that are used for the wax and paste jars.
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