Due to different kinds of packaging materials, we have used the best mix in decoration, from only metallization to a combination with hot foil and digital printing. By using the hot foil and metallization in combination with digital printing, the ‘oil slick’ effect has been brought to life without removing the shininess. To finalize the packaging, we also applied the text by silk-screen printing.

What’s so special about this project is how all the packaging fits together seamlessly. This has been made possible by the various techniques that have been applied, in particular, the new way of digital printing. The packaging is a perfect translation of the rich winter scents that have been specially developed for this collection. This new combination shows the true meaning of Serendipity and is being part of a successful brand.

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